In a world that emphasizes immediacy, Matsuda choose to anchor themselves in traditions of craftsmanship and thoughtful execution.
The distinctly Japanese approach of combining handcrafted techniques and innovative technology guides their philosophy of experimentation and is unmistakably Matsuda.
Each finished creation is an art object unto itself — as pleasing to the hand as it is to the eye.
Matsuda celebrates the convergence of past and present and the eclectic result of Eats meet West. They believe in creating products that last a lifetime.
For Mitsuhiro Matsuda, in the 90’s, every Matsuda spectacle was a piece of art and the quality was always lying in the ultimate sense for details. The re birth of the brand has fully embraced these original values .
It’s thanks to this brand, designed and hand made in Japan by dedicated and extremely talented craftsmen, that I first fully realised and experienced the unbeatable “savoir faire” of the “made in Japan” production label…
On top of it , there is the unmistakable “Matsuda touch” which inevitably results in creating beautiful objects that promote individuality and expression.
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